Learn How To Start Your Own Cake Business Successfully In Just 10 Weeks
* Doors Now Closed For Class Of 2026 *
I know you want to start your own cake business but it feels a bit scary…
Maybe you’ve been making cakes for friends and family and you’d like to take it further? Maybe you’re a hobby baker and you want to turn pro? Or maybe you’ve been dreaming of running your own cake business for months or even years?
But something has been holding you back…
No idea where to start and what you need in place to get set up?
Confused by pricing cakes and organising your business finances?
Worried about managing enquiries and customers?
Dread the idea of marketing yourself to get orders especially on social media?
The idea of selling your cakes to the public scares you?
Worried about the things that could go wrong?
The mindset monkeys are in your head knocking your confidence?
Does that all sound familiar?
Then ‘Foundations’ from The Cake Business Club is exactly what you’ve been looking for!
“I worked with Kate before setting up my business and she helped me take the right steps from the very beginning. She is incredibly knowledgeable and you always get real advice, which is exactly what you need when starting your own business.”
Katerina - Floc Bakes
Imagine having your very own cake business in 2027?
What if, before the end of 2026, you could have everything in place to start your own cake business? Exciting, right?!
Across 10 weeks of live training, I will teach you how to…
Get set up properly - legalities, insurance, food hygiene and allergen compliance and paperwork
Name and brand your cake business to ensure it grows with you
Price your cakes with confidence
Manage the financial side of running a cake business including tax and accounting
Set up systems and processes that don’t cause overwhelm
Sell your cakes confidently in person and on line
Use social media effectively and what platforms will be best for your cake business
Banish mindset barriers that might get in your way of success
Set boundaries that protect you from burnout
Give great experiences to customers to keep them coming back and make sure they recommend you to others
That's exactly what we’ll cover and more in ‘Foundations’.
“I cannot believe how much I achieved in my business over the last couple of years and I owe a huge part of that to Kate.”
Jo - Serving Cake
Who’s behind ‘Foundations’?
I'm Kate Tynan - cake business coach, founder of multi award-winning Little Button Bakery, and D'Licious Magazine Cake Business Coach Of The Year 2026.
I spent 10+ years running a successful wedding cake business before pivoting to coaching - so I know exactly what it feels like to be where you are right now.
And yes, when I first started out in my cake business, I had no clue what I was doing, I learnt as I went along, made A LOT of mistakes and wasted a lot of time and money along the way.
But now I help other cake makers not to make the same mistakes as me. Since founding The Cake Business Club in 2022 I've helped over 10,000 cake business owners to grow businesses that align with their own version of success,
So I’m a great person to help you start yours!
Laura - Blue Door Cake Design
“Kate has a wealth of knowledge and experience, I have learnt so much and she has helped grow my business and my confidence enormously.”
So…what is ‘Foundations’?
For this very first cohort - my ‘Class Of 2026’, I will be teaching ‘Foundations’ live.
(After this, it will become a pre-recorded self-paced course).But for the ‘Class Of 2026’ - it’s a 10 week live training programme to help you to set up your cake business right from the very beginning.
** The first live call will be w/c 7th September 2026. **
Here’s how it will work:
Across the 10 weeks, I’ll teach you my ‘7 Tiers Framework’ for a successful cake business.
-
When it’s time to move from a hobby to a business
How to register with your environmental heath office and what paperwork you need to have in place
Food hygiene and allergen training
How to be prepared for an EHO inspection
HACCP compliance
Terms and conditions
Record keeping
Choosing a business name and branding mistakes to avoid
-
Pricing your cakes
Money and accounting basics
Registering with HMRC
Taking payments
Limited company v’s sole trader
Tax
Vat
-
Managing enquiries
Taking bookings
Managing your time
Paperwork
Choosing the right contact methods
Email management and best practices
Stock control, ordering and buying in bulk
-
How to build your portfolio before you sell
Advertising and selling your cakes via different channels - online, social media, markets and events, wholesale, cake sheds
Setting up a Google business profile
Websites - why you might need one and how they can help you
Mailing lists - how these can help you sell
Networking
Corporate orders
-
Instagram & Facebook
Other channels you might want to consider
Communicating with your audience
Nurturing your audience
Planning content
Setting a schedule that works for you
Best practice tips
-
Mindset barriers
Managing boundaries
Wellbeing
Avoiding burnout
-
Customer service tips
Managing deliveries and collections
Getting reviews
Encouraging repeat bookings
What to do if things go wrong
As part of Foundations ‘Class Of 2026’ you’ll across get:
2 bonus trainings on ‘Finding Your Style & Showcasing Your Work’ and ‘Moving Into Wedding Cakes’.
3 group Q&A sessions to get my advice on your business ideas and questions.
A FREE month in ‘The Cake Business Club’ when you finish the course.
20% off any of my business tools in ‘The Pantry’.
Lifetime access to all of the recordings.
How good does that sound?
Who is Foundations for?
This is for you if…
✅ You are thinking of starting a cake business soon
✅ You’re a hobby baker looking to turn pro
✅ You’ve been baking cakes for friends and family and now want to turn your cake making passion into a business
✅ You’ve been running a cake business for around 6 months or less, you’ve been totally winging it and you really don’t have everything figured out
This isn’t for you if…
❌ You’re looking for cake making and decorating training (‘Foundations’ is purely focused on the business side of running a cake business)
❌ You are happy just keeping cakes as an unpaid hobby
❌ You want to spend years figuring it all out on your own, make lots of mistakes and wait longer to start earning money from your cakes
❌ You already have an established cake business but need support to help it grow (if that’s you, then you need The Cake Business Club instead)
If you know ‘Foundations’ is exactly what you need…then…
Ready to join?
The Cake Business Club - Foundations
* Doors Now Closed For Class Of 2026 *
This will be THE BEST investment you will ever make in your cake business.
The value of everything you get in Foundations is almost £1000!
You’ll learn everything you need to know from an expert cake designer and award winning cake business coach.
It will save you months of time trying to learn it all yourself drowning in overwhelm, procrastination and lack of systems.
It will save you money as you’ll be able to start your cake business sooner and start earning money from your cakes quicker.
You’ll have everything in place to start your cake business in 2027 and be ready to launch it with confidence.
For the 10 weeks of live training calls (including 3 Q&A calls), lifetime access to all of the replays and the two bonus trainings the investment for ‘Foundations’ is:
Pay in full - £325 including VAT
Pay monthly - £65 a month for 5 months including VAT
I’ve got some questions...
No problem - just hit the button and ask me anything or fill in the form below.
I'm always happy to help. No question is a silly one!
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