FREE 4 Day Cake Business Reset
For Cake Makers 6 months+ Into Their Business
Monday 21st - Thursday 24th September
What could be possible for your cake business if you gave it four days of proper attention?
By signing up, you’ll also be added to my mailing list and will receive my weekly cake business tips newsletter but you can unsubscribe at any time.
You’ve already built a cake business…
You’ve made the cakes.
Found customers.
Learned a LOT along the way.
And probably figured out approximately 7,392 things you had absolutely no idea you’d need to know when you first decided to start selling cake. 😂
But now you’ve been doing this for a while, maybe you’re starting to wonder...
What could this business become next?
Could you make more money without automatically making MORE cakes?
Could you attract more of the customers you genuinely love working with?
Could your business take up less of your time?
Could you feel more organised and in control?
Could you change the kind of work you’re known for?
Could you actually feel EXCITED about where your cake business is going?
There might be far more possibilities available to you than you realise.
And that’s exactly what I want us to explore together.
Imagine your cake business 6 months from now…
Maybe you’re making the same number of cakes but keeping more of the money.
Your diary has more of the orders you genuinely WANT.
Your marketing is attracting customers who understand the value of what you do.
Your systems are giving you time back.
You’re saying no to work that doesn’t fit the business you want anymore.
You know what you’re working towards instead of constantly wondering what you should be doing next.
Or perhaps your version of success looks completely different.
GOOD.
Because I don’t want to give you my version of a successful cake business.
I want to help you work out what YOUR version looks like — and what could help you create it.
That's why I created The Cake Business Reset
For four days, I want you to step away from simply doing the cakes and give the BUSINESS behind them some proper attention.
We’re going to look at where you are now.
Explore what you actually want.
Look for opportunities you might not have spotted.
And work out what you want to start doing next.
This isn’t about giving you another enormous list of things you SHOULD be doing.
NO 47-POINT TO-DO LIST HERE!
It’s about getting clearer on four things:
What do I actually want?
What could be possible?
What deserves my attention?
What am I going to do next?
Here's what we're going to explore together…
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What actually deserves your attention?
We’ll start by taking a step back and looking at four key areas of your cake business:
MONEY • MARKETING • SYSTEMS • DIRECTION
Because sometimes the thing we THINK we need to work on isn’t actually the thing that would make the biggest difference.
By the end of Day 1, you’ll have a much clearer picture of where your business is now and what deserves a closer loo
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Let’s explore YOUR version of cake-business success.
How much would you like to earn?
How many days do you actually want to work?
What kind of cakes and customers would you LOVE more of?
What would you happily do less of?
We’ll start putting some numbers behind those ideas too, so you can begin working backwards from what you want and explore what your business might need to look like to make it possible.
Because you don’t automatically need to work harder.
Maybe your business just needs to work differently.
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Let’s look for the opportunities inside the business you already have.
Wanting to make more money doesn’t automatically mean you need to make more cakes.
Maybe there are opportunities to increase your average order value.
Change your prices.
Look at what each order is costing you.
Change what you sell.
Or make different decisions about where your business money goes.
We’ll look at what’s coming in, what’s going out and what’s actually left - and start exploring what YOUR numbers could make possible.
Because I don’t automatically want you to build a BUSIER cake business.
I want you to build one that rewards you properly for the work you’re already doing.
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Let’s turn everything you’ve discovered into action.
By this point, you’ll have looked at where your business is now, where you’d like it to go and some of the opportunities available to you.
Now we bring it together.
What do you want to focus on?
What would make the biggest difference?
What do you need to learn, change or implement?
And, most importantly...
WHAT ARE YOU GOING TO DO FIRST?
You don’t need to change everything overnight.
You just need to know your next move
I want you to have a clearer picture of the cake business you actually WANT to build.
You’ll have stepped back and looked properly at the business you have now.
You’ll have explored some of the possibilities available to you.
You’ll know which areas deserve your attention.
And you’ll have a much clearer idea of what you want to do next.
But more than anything?
I want you to feel EXCITED about your cake business again.
Because sometimes you don’t need another new idea, product, platform or cake technique.
You need the space to look at what you’ve already built and ask:
What could this become?
By signing up, you’ll also be added to my mailing list and will receive my weekly cake business tips newsletter but you can unsubscribe at any time.
Hi, I’m Kate…
And I genuinely LOVE cake businesses.
I ran my own cake business for 11 years, and during that time I experienced the brilliant bits, the exciting bits, the exhausting bits and plenty of “What the hell am I supposed to do now?” bits too.
And one of the biggest lessons I learned was how valuable it was to have other people in my corner.
People who taught me business skills.
People who challenged me.
People who helped me see possibilities I couldn’t see myself.
People who encouraged me to step outside my comfort zone.
That support helped me grow my own business enormously.
And somewhere along the way, I realised just how much I LOVED doing the same for other cake makers.
Helping someone spot an opportunity they hadn’t considered. Untangling something they’ve been stuck on. Watching their confidence grow. And celebrating the wins when they do the thing they weren’t sure they could do.
Since becoming a cake business coach, I’ve now worked with 550+ cake businesses.
And I still get ridiculously excited when someone sends me a message to say:
“I DID IT!”
That’s why I created The Cake Business Reset.
For four days, I’d love to be the person in YOUR corner, helping you step back, look at your business differently and explore what could be possible next.
The reset is for you if…
You’ve been running your cake business for 6+ months
✔️ You genuinely want to make your business work and you’re prepared to do something about it
✔️ You know there’s MORE you’d like from your business — even if you’re not entirely sure what that looks like yet
✔️ You’d love more money, more time, better-fit customers, more confidence, more control, more enjoyment — or your own completely different version of MORE
✔️ You want to understand your business better so you can make more intentional decisions about what comes next
✔️ You’re open to learning, exploring different possibilities and taking action
✔️ You want to build a cake business you’re genuinely proud to call yours
It's probably not for you if…
❌ You haven’t started your cake business yet or you’re still right at the beginning and need help setting everything up
❌ You’re completely happy with your cake business exactly as it is and don’t want anything to change
❌️ You’re looking for a magic formula that will transform your business without you having to do anything differently
❌️ You want somebody to hand you an exact blueprint and tell you there’s only ONE right way to run a successful cake business
Because I won’t.
Ultimately, it’s YOUR business we’re building. Not mine.
Your cake business doesn't need to be broken to want something more from it…
Maybe you already have customers.
Maybe you’re busy.
Maybe you’re making decent money.
Maybe plenty of things ARE working.
The question I want you to explore is:
What could be even better?
And what might happen if you gave yourself four days to properly think about it?
Just like my client Laura, Wilde Cake Studio. Her business was doing just fine, but she knew she wanted and was capable of more.
Over the last 12 months, she's rebranded her business, launched a whole new website, moved into her own studio, and is now attracting premium clients who seek her out personally because of the style of cakes she makes. She also won a high profile national award for her amazing work.
“I would not be where I am without you. I am incredibly grateful for everything you do for me and the amazing support you give me. ”
The Cake Business Reset
4 DAYS • COMPLETELY FREE
For cake makers who’ve been in business for 6+ months and are ready to explore what could be possible next.
Come and give your cake business four days of proper attention.
By signing up, you’ll also be added to my mailing list and will receive my weekly cake business tips newsletter but you can unsubscribe at any time.